daab was founded by Ralf Daab in November 2003 in Cologne, Germany. Togther with the artist Feyyaz, he developed a new, trendy and unique program of design, architecture and photography books.
A worldwide distribution network has been established in only two years. In addition to the founding of the subsidiaries daab inc. in New York and daab ltd. in London, many international distribution partners have been signed up worldwide. While the first titles published in July 2004 have been distributed in 60 countries, sales coverage has been increased to about 100 countries by this time.
Beside the regular book trade, daab books are already sold very successfully in secondary markets like furniture stores or fashion and design shops.
All books are multilingual in five languages and are just subject to a very strict branding. For busy professionals and individuals alike, all daab books have clean layouts emphasizing the visual and keeping text concise.
While most publishers focus on the established artist, architects, designers and photographers, the concept of daab is to discover young, upcoming people and bring their work to a worldwide audience.